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Senior Analyst, Database Marketing



Marketing & Communications, IT
United States · Canada
Posted on Saturday, June 22, 2024

EvenUp is hiring a Senior Analyst, Database Marketing to help us find the next thousand EvenUp customers. You’ll play a critical role managing our CRM data, developing innovative solutions to find and enrich prospect data, building governance structures to maintain data integrity, and directing our go-to-market team members so the best potential customers for EvenUp. The Senior Analyst, Database Marketing will partner closely with Revenue Operations and go-to-market leadership to identify gaps, develop strategic solutions, and implement processes for continuous data integrity while also overseeing various data-driven CRM activities and cultivate a culture of ongoing improvement within the organization. This is the perfect role for an operator who loves owning the data, is comfortable with scraping and enriching techniques, and strives to make their CRM deduped and error free.

What you'll do:

  • Identify sources of new customers and develop method to collect, process, and enrich accounts for handoff to our sales and marketing teams

  • Manage and drive data governance across all databases supporting revenue functions, ensuring adherence to data quality standards and processes

  • Partner with key stakeholders to identify data gaps and provide strategic solutions, fostering team collaboration and alignment

  • Create processes and procedures for maintaining continuous data integrity, including updating, deduping, and cleaning data in our core CRM (Hubspot)

  • Oversee strategy and project management for various data-driven CRM activities, including management of our data enrichment vendors, data enrichment strategy, and data governance

  • Cultivate a culture of continuous improvement within the organization, focusing on providing solutions and delivering results to support revenue goals

  • Act as the point of contact for guiding cross-functional partners on data required for their reports and analysis, ensuring data accuracy and relevance

  • Any other tasks that may be assigned to help the company meet its goals

What we look for:

  • 4+ years of experience in Sales Operations, data-related functions, or equivalent roles within a Go-To-Market organization

  • Experience as a database owner, with a strong track record of driving data governance initiatives

  • Deep knowledge of data enrichment vendors like Zoominfo, Clay etc.

  • Experience and ability to scrape third-party websites or other data sources

  • Comfort with regression analysis and other complex statistical analysis methods

  • Prior working experience in fast-moving high-growth startup environment

  • A passion for data and a solid commitment to maintaining data integrity and quality

  • Strong communication and project management skills, with the ability to manage timelines across multiple teams and manage expectations effectively

  • Excellent execution and ability to drive work to completion, ensuring timely delivery of projects and initiatives.

Benefits & Perks:

Our goal is to empower every team member to contribute to our mission of fostering a more just world, regardless of their role, location, or level of experience. To that end, we offer:

  • Choice of medical, dental, and vision insurance plans for you and your family

  • Flexible paid time off and 10+ holidays per year

  • A stipend to upgrade your home office for fully-remote roles

  • 401k for US-based employees

EvenUp is an equal opportunity employer. We are committed to diversity and inclusion in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

About EvenUp:

EvenUp is a venture-backed generative AI startup that ensures injury victims are awarded the full value of their claims, expanding the $100B+ in awards granted to injury victims each year. Every year, the legal system has made it difficult for millions of ordinary people to seek justice, especially for folks without means or who come from underrepresented backgrounds. Our vision is to help these injury victims get the justice they deserve, irrespective of their income, demographics, or the quality of their legal representation.

EvenUp operates across all types of injury cases, from police brutality and child abuse to California wildfires and motor vehicle accidents. Our ML-driven software empowers attorneys to accurately assess the value of these cases by doing a core part of their workflow (legal drafting), enabling them to secure larger settlements in record time. As EvenUp evaluates more cases, our proprietary data grows, enhancing the precision of our predictions and delivering more value to both attorneys and victims alike.

We are one of the fastest growing startups ($0 to $10M in ARR in <2 years) and are funded by some of the best investors in the world, including Signalfire, Bain and Bessemer, who led our recent $50M Series B.